Smart design for small businesses with big ideas.

Driven by creative strategy and grounded in design thinking.

Coming soon: Actual photo of me working in my office.

Hi, I’m Jen.

I’m an illustrator, graphic designer, and instructional designer who loves helping small businesses, solopreneurs, and nonprofits bring their ideas to life through clear, creative visuals.

With a background in education and a degree in Strategic Communications, I mix storytelling, strategy, and design thinking to solve problems and make complex ideas easy to understand.

Whether you need brand visuals, illustrations, or learning content, I’ll help you create designs that connect with your audience, spark understanding, and leave a lasting impression.

Let’s bring your next big idea to life together.

Let's create together!

What I Do

My Process:

Every project begins with your goals and grows through collaboration, creative problem solving, and design thinking.

I start each project with the end in mind, using a backward design approach to clarify your goals and the impact you want to make. Then we collaborate through design thinking to uncover challenges, explore creative solutions, and shape ideas into visuals that truly connect.

Every step is intentional, ensuring the final design feels purposeful, engaging, and aligned with your message.

My Work

See My Portfolio

See the stories behind the designs.

See case studies.

My Toolbox

  • Adobe Creative Suite (Illustrator, InDesign, Photoshop)

  • Canva

  • Procreate

  • Traditional artist media (watercolor, colored pencil, pen & ink)

  • ChatGPT

My Skills

  • Digital illustration

  • Traditional illustration

  • AI prompt engineering

  • Graphic Design

  • Branding

  • Copywriting

  • Learning Theory

  • Principles of Design

My Accomplishments